PLAYSTATION

Brand Book

When you're asked to produce a piece of writing that will inspire and shape a brand as big as PlayStation, you best choose your words carefully.

 

This was an incredible project to be part of, and even though my request for a free PlayStation fell on covered ears, the little lad inside me did love writing about ninjas and dragons. 

Agency: Gardiner Richardson

©2020 by Gary Toal Copywriter & Creative Director